In 1978, Harvard Business School student Dan Bricklin started thinking about creating an electronic spreadsheet program. That summer, Bricklin decided to try and make his idea a reality. He developed a prototype on an Apple II that he borrowed from Dan Fylstra, who had received his own Harvard MBA the year before and founded a company called Personal Software.
After completing the prototype and showing it to Fylstra, Personal Software agreed to publish the program. Bricklin and a fellow programmer, Bob Frankston, formed their own company, Software Arts, to serve as the developer. Personal Software would then handle marketing and sales and pay royalties to Software Arts.